
In what can only be described as fashions most magnificent runway, Pharrell Williams launched his first collection as Louis Vuitton’s Creative Director, following the death of Virgil Abloh.
Many felt he was not qualified to fill Abloh’s shoes.
This show proved he was.
Louis Vuitton closed down the Pont Neuf bridge in Paris on Tuesday, where the show was held at sunset with a full orchestra, gospel choir and over 70 looks.
Several things I’ve taken away from this show.
1. The Speedy
The Speedy, Louis Vuitton’s most recognizable bag was featured in many looks.
Duffel bags were introduced with their classic monogram, but updated in red and white, emerald green, bright orange, and blue.

“The Speedy was always a men’s canvas bag until they made a smaller version for Audrey Hepburn in 1965,” Pharrell said in a press release shared after the show. “I wanted to take something I felt would be unisex and just make a great bag for humans. It is an everyday icon conceived for every walk of life.”

2. Damier Ebene
Pont Neuf was transformed into the Vuitton runway, and featured a continuous strip of the iconic Damier motif that would be heavily woven throughout the collection.


The checkerboard design, which dates back to 1889, has been reimagined through Williams’ lens. A pixelated iteration, dubbed “Damoflage,”
3. Pixilation

“Damouflaged” pieces combine Camo with Minecraft and appears throughout his collection.

4. Streetwear Meets Art

Many pieces look like they came straight from the walls of the art galleries in Paris.
5. Bright Colors


Louis Vuitton has always used primary colors as accents. Williams leveled it up a notch.

Any doubts about about Pharrell Williams’ qualifications have most definitely been quashed.













































